The Importance of Social Media for your Business

August 1, 2017

Computer & Technology

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Today, social media is everywhere. It’s a big part of how we interact with friends, family and colleagues in day-to-day life.

In recent years, social media has become a more fun, quick and convenient way for people to interact with businesses. One of the real benefits for you as a business is that social media marketing is an easy, cost effective way to maintain relationships with your customers and boost your online reputation to a wide audience.

The areas for engagement on social media are practically limitless. Whether your business is small or large, or you’re quite new to business in general, you can reach the people you want to speak to. Of course, all businesses want to grow, so this is good news for attracting new customers! People love to talk and social media is an excellent way to make conversation. When good feedback is shared, your customers are promoting your business from an unbiased point of view, which is great for brand awareness.

Using social media from a learning point of view, it’s important to stay competitive and up to date with what is going on in your industry at the moment. Social media is a useful way to see what your competitors are doing, how they’re engaging with their customers and what their customers are saying to them.

While social media is easy to monitor, we understand that keeping on top of your accounts can be a time consuming task which can mean engagement falls behind when you have so many other things to focus on. If this sounds familiar, then we have a perfect solution! Zebra Internet Services offer a full social media management service which means you can rely on us to engage with your customers, monitor and respond to their feedback and comments. Whether you’re quite a small business, or you’re not fully familiar with social media for business, we can help to keep you on track. Of course, if you’d still like some input into your social media, this doesn’t mean we’ll fully take over. You’ll still be able to post whatever you’d like on there too and advise us on the content.

We also offer a full social media training service if you’d prefer to stay in full control of your accounts but feel you could benefit from some training. Our training will provide you with the skills you need to make the most out of social media and make it work for you.

Global Mobile Accessories to Reach Billions in 2025

August 1, 2017

Computer & Technology

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Mobile Phone Accessories complement the performance and enhance the features of our mobile phones. While we are going deeper into modernity, we slowly embrace these devices as necessity just as we have already accepted that mobile phones are one of the basic requirements for survival. These devices include headsets, chargers, earphones, protective covers and screen guards. Truly, mobile phone accessories represent the changing lifestyle as we are fully into technological advancements, innovations and development.

As we continue to evolve, technology evolves with us. The Peterson Group, wholesaler of mobile phone accessories and laptop peripherals based in Taiwan states that mobile market is also a dynamic advertise as it frequently launches of new features and devices.

The growing scope of mobile accessories has also gained headlines of thousands of researches, reviews and studies. Analysis of its development and sudden growth to present consumption to future impact has already been conducted.

One study stood out. Entitled “Mobile Phone Accessories Market: Global Industry Analysis and Opportunity Assessment, 2015 – 2025”, this research conducted by Future Market Insights (FMI) states that global mobile accessories market is anticipated to expand in CAGR of 6.9% every year. In the next 10 years, it will probably be reaching billions of dollars, surpassing the CAGR rate of 4.2% of the construction industry. This reference does not even include the millions of substandard and fraud mobile accessories which are currently extensive in the market.

On the basis of type, the market has been segmented into protective case, headphone/earphone, charger, memory card, battery, power bank, portable speaker and others. The protective case segment accounted for 20.5% share in the global mobile phone accessories market in 2014, and is expected to expand at a CAGR of 5.9% over the forecast period. The power bank segment is expected to expand at a robust CAGR of 9.0% over the forecast period.

The growing market is caused by increasing urbanization, inclining population and affordable cost of most generalized accessories in the market. Rising adaptation to mobile phone accessories are widespread in developing regions such as Latin America and the Asia Pacific. Adoption of smartphones across countries such as China, Indonesia and Brazil is growing at a rapid pace, linked to inclining Internet penetration and rising social networking in these countries. Increasing trend of mobile shopping and e-banking is strengthening demand for smartphones across these countries’ capital Jakarta and Beijing and across the globe. This, in turn, is supporting growth of the mobile accessories market.